ABSTINENCE DEAL - 2020 / BURGER KING / DAVID THE AGENCY

Burger King launches "Abstinence Deal" because of ministerial project

Recently, a Federal Government proposal to promote sexual abstinence in Brazil has generated much controversy. So, Burger King saw the opportunity to promote the Rebel Whopper (Impossible Whopper) showing that, even in abstinence, you can enjoy the pleasures of meat.

Project under construction

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THIAGO FERREIRA

CREATIVE ART DIRECTOR DAVID THE AGENCY