๐Ÿ“…๐Ÿ“…๐Ÿ“…MCDONALD๐Ÿ—“๏ธ๐Ÿ“…'S ๐Ÿ—“๏ธ

GALERIA

2022

Mc BIG BROTHER AD

The first commercial produced with Big Brother participants during the show.

Big Brother is the most-watched program in Brazil. Every year, brands are just waiting for the participants to leave the house and make their commercials. But McDonald's got ahead of the game and had the participants film the commercial even before they left the house.

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CASE STUDY

FILMS

CREATIVE TEAM

Executive Creative Director

Carlos Schleder

Creative Director

Gustavo Alves, Phillipe Daijรณ

Associate Creative Director

Rodrigo Porto

Copywriter

Gabriel Braz, Luan Alves

Art Director

Thiago Ferreira, Gabriel Moraes

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THIAGO FERREIRA

ART DIRECTOR @GALERIA